Facebook Live as a Marketing Tool

Social Network Apps on iPhone - Facebook

The Marketing Strategy Behind Facebook Live Social media is all about leveraging networks and communities, so Facebook Live videos should be no different. Create content that has your audience’s questions and pain points in mind, then be sure to provide solutions. Solicit feedback in each video and apply it to the next. The more your […]

Copywriting Basics (and Why It’s Important)

Copywriting Basics: The Concept Every small business or nonprofit should know the copywriting basics. Whether their copy is produced with intention and strategy, or without any direction, every company uses words in their business. Copywriting is the language we read on every product, social media post, and website we see. It’s the compelling messages and […]