
Turning doubt into your biggest differentiator
Sometimes our instinct in dealing with something we’re uncomfortable or insecure about is to bury it under piles of “official” certifications or pages of fluffy
Brand messaging strategy & content marketing can be overwhelming to tackle alone. This blog serves as a resource for visionary founders looking to grow their business and their impact by sharing messages that matter to their audiences.
Read all the most recent posts below.
If you’d like guidance putting these principles to work in your own business, don’t hesitate to learn more about my services or reach out directly!

Sometimes our instinct in dealing with something we’re uncomfortable or insecure about is to bury it under piles of “official” certifications or pages of fluffy

I sat down to chat with Abbiola Ballah on her podcast Lime, Listen & Learn: The People Leadership Lounge. (Fun Fact: The title pays homage

I’m one of those people who feels a compulsive need to make the most out of something. Or rather, out of EVERYTHING. “Waste not, want

Recently, I started pitching much more actively. (Yay for inbound marketing and referrals working wonderfully for YEARS. Boo for that not being the case these

When your marketing isn’t working, it might be your tactics. Where you’re posting. When you’re posting. Who you’re tagging. What you’re linking to. Whatever. But

Pitching podcasts (or anything, really)—my top tips I’ve done a TON of podcast pitching for myself and clients. (With a 40-ish% placement rate, which I think is

The AI boom is pervasive. We know. *cue eye roll* It’s amazing! It’s horrible! It unlocks everything and is the great equalizer! It’s the beginning

Is it a problem, or a situation? Gut check yourself. You can’t fix what isn’t broken. Yeah, yeah, yeah. But if that’s so true, tell me

I was recently on Michelle’s Revenue Rascals Podcast. (You can watch it on YouTube here if that’s more your speed.) We focused our conversation around values-aligned

I accidentally thought of a word of the year. I was sitting there thinking about something else (one never knows with my brain…) and all

Today we’re talking about my offer ecosystem—how it’s designed to feed into itself, how it’s evolved over the past nearly 7 years, and who it’s

I’m so excited to chat with Emily Dean, Messaging Strategist & Founder of Bolt & Bloom. She’s on a mission to get more women founders
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