In this week’s episode, I’m excited to chat with Eliza Erskine, Founder of Green Buoy Consulting.

She’s poised, and both super knowledgeable and passionate about the intersection of business and sustainability.

One of my favorite parts of the conversation we had was how important it is to avoid forcing anything in business—from clients, to offerings, to showing up as anything but yourself.

In this episode, we chat through:

  • Her goal to “ultimately put herself out of business” when enough companies can make smart ESG decisions in different ways
  • The impact dilemma of going deep with a few companies or reaching as many as possible with incremental change
  • How she’s been part of the sustainability movement since 2006 as it’s evolved from a niche interest to a huge industry
  • Focusing on people and solutions that align with your interests and goals, rather than forcing anything (like quitting Instagram and a newsletter when they weren’t working)

RESOURCES MENTIONED:

CONTINUE THE CONVERSATION: