Determining What You Want To Be Known For | Episode 37

What do you want to be known for?

This is the essential question of building a business you’re proud of. One that feels good. One that ultimately does good.

And brand messaging answers that question for yourself, your team, your customers, and your partners.

In this episode, we chat through:

  • The alternative when you DON’T put any intention behind your brand message
  • Focusing on how you want to make people feel
  • Using connection to create a thriving business
  • Taking the time and space to have everything in your head and heart put down on paper, reflected back to you, and validated
  • Making money, not for the sake of it, but as a means to a business that not only feels good, but also does good
  • Getting clear on where you’re coming from, where you’re at, and how values-aligned brand messaging can get you to where you’re going

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