Hello, hello! Today I’m coming at you with another solo episode, this time to introduce our first monthly theme: clarity. We’re starting off with clarity because it’s something that makes running a business so much easier, but is honestly pretty hard to nail down. At least for me.
So many of us are accidental-turned-intentional entrepreneurs, which means we might not have had a clear vision when we got started. We just had an urge, or an inkling, or sometimes even a necessity. Or even if we did have clarity in the beginning, we’re humans working with other humans, so our business is bound to evolve.
In this episode, we chat through:
- What is brand messaging?
- What values-aligned messaging is so important
- How brand messaging relates to clarity in your business
- The benefits of having a clear brand message
RESOURCES MENTIONED:
- Craft your ideal audience persona with the Power To The Persona Guided Template
- Download the Stand Up To Stand Out Kit
- Read my blog post on Brand Messaging Basics for Conscious Businesses
CONTINUE THE CONVERSATION:
- Sign up for the Toward Purpose & Progress Newsletter
- Download A Visionary’s Guide To Elevator Pitches: How To Talk To Real People About What You Do And Why It Matters
- Work with me
- Follow me on Instagram
- Add me on LinkedIn
- Email me
- Send me a voice memo ⤵️