Mathew Kerbis is on a mission to make law more proactive and affordable…something every single business owner I know could benefit from.
He has a (super successful and sponsored) podcast called Law Subscribed specifically for fellow attorneys, which is still an interesting listen if you want a fresh perspective on conversations you’re also having in your industry, or if you want to learn more about business law and subscription models.
Mathew hosted me on his LinkedIn Live show a while back to talk about marketing creatively under constraints. (Now also available as a YouTube video on his podcast channel, if you prefer! Love a good content repurposing moment.)
One example of a massive constraint: did you know lawyers aren’t legally allowed to do cold outreach? (I didn’t!) That means they’re EXTRA reliant that trust-building, attraction-based marketing and human-first relationships! Basically, the topic of finding new ways to resonate is super relevant, even if you’re nowhere near the legal field.
Listen in via your favorite platform, then reach out to tell me how you approach cold outreach, attraction marketing, or anything in between. I’d love to hear what’s working and what has fallen flat!
