Brand messaging strategy & content marketing can be overwhelming to tackle alone. This blog serves as a resource for visionary founders looking to grow their business and their impact by sharing messages that matter to their audiences.
Read all the most recent posts below.
If you’d like guidance putting these principles to work in your own business, don’t hesitate to learn more about my services or reach out directly!
I’m giving you a peek behind the scenes at my most popular offer since I started them in 2021—Quick Win Consulting Calls—by unpacking a recent
“Sales” would be WAY easier if I lied. Or used clickbait. Or if everything I create wasn’t so nuanced. That said, I’ve made it a practice
I chatted with fellow ethical marketer Victoria on her Strategies That Stack podcast all about…you guessed it: ethical marketing! We shared our takes on: Creating
You know that adage (and book and whole philosophy), “Don’t sweat the small stuff?” I get it, but I’m here to say sometimes it’s the
I was recently watching a Lavendaire video and she said (quoting Laurie Buchanan), “Whatever we are not changing, we are choosing.”*** (Side note: My algorithm sends me deep
“Sales” feels icky or scary or just plain hard for so many of us. (Especially us introverts, multi-passionates, and deep thinkers.) But by leaning into
The best brands, people, foods, anything are nuanced. And nuance doesn’t necessarily mean complicated. Or fancy. Or unrelatable. It just means that there are layers,
It’s the top of another year and we’re “supposed” to review, reflect, plan. But let’s unpack that idea a bit because showing up and sitting
You probably want 2025 to be different in some way. ✨ Less self-doubt. More ease. ✨ Less analysis paralysis. More momentum. ✨ Less isolation. More
I’ve been struggling with creating content a bit lately. Not the ideas, necessarily. (As in, I have a “Running Ideas” list that would easily fill
I’m so excited to chat with a panel of pricing and money experts—Frenchie Ferenczi, Melissa Mittelstaedt, and Bri Seeley—who bring a wide array of experiences
After nearly 6 years of being launch-averse, I finally have some insights into what made my recent Peer Pods (values-aligned feedback group) “launch” a success—one
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